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The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses (Hardcover)
ISBN-10 : 0307887898 ISBN-13 : 9780307887894 List Price : $28.00
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- About This Book
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Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.
- ISBN-10: 0307887898
- ISBN-13: 9780307887894
- Binding: Hardcover
- Language: English
- Pages: 320
- Dimensions: 5.75 (w) x 8.50 (h) x 1.26 (d)